Asia-Pacific Sourcing: New records in its sights

No. 01/ mük/ November 2016, Cologne

Asia-Pacific Sourcing: New records in its sights

Together with the IAW Fair, the successful trade fair duo is being continued in 2017

Since its premiere in the year 2005, Asia-Pacific Sourcing has established itself at the trade fair location Cologne extremely successfully and has quite rightly developed into Europe's number one sourcing platform. The results of the last event impressively underline its course of success: Plus five percent and plus 30 percent in the number of exhibitors and visitors respectively. And Asia-Pacific Sourcing 2017, which is being staged in Cologne from 7 to 9 March, is continuing on its expansion course. Currently (status as of November 2016) over 600 exhibitors have already confirmed their participation - with a rising trend, probably also a further increase in exhibitors. "With its growing number of exhibitors and visitors, Asia-Pacific Sourcing proves that Asia is an important trading partner for Europe and North America and that it above all has additional potential," said Katharina C. Hamma, Chief Operating Officer of Koelnmesse. So, a huge diversity of products for the house, garden and leisure sector from the Far East will be awaiting the visitors in Hall 5 of the Cologne fair grounds. And as if that is not enough: Once again this year the IAW Fair is being staged parallel to Asia-Pacific Sourcing in Halls 6 and 9. Europe's leading order fair for promotional products will enhance the offer of Asia-Pacific Sourcing perfectly with its comprehensive product range of promotional products, seasonal impulse articles and trend-led products. "As a result of the expanded range of offers through the IAW Fair that is staged parallel, we create synergy effects and thus added value for the trade fair visitors from all over the globe. We are convinced that in 2017 the trade fair duo, Asia-Pacific Sourcing and the IAW Fair, will once again more than satisfy the expectations of the trade fair participants," stated Hamma.

Manufacturers and sales companies from the Far East, including China, Taiwan, Hong Kong and India present their products on space covering 24,000 squares metres at Asia-Pacific Sourcing. Tools and products, new products and trends from the house, garden and leisure sector can be examined and ordered there. The diversified spectrum of offers turns Asia-Pacific Sourcing into the international hub for the multilateral import and export business. Asia-Pacific Sourcing offers exhibitors perfect conditions for grooming existing contacts and generating new customers from Europe. Asia-Pacific Sourcing is the central business and communication platform for buyers, because here they meet up with their sourcing partners from Asia in a compressed format over three days.

In addition to Europe's number one sourcing platform, the IAW Fair, Europe's leading order fair for promotional products, seasonal impulse articles, trend-led products and high-volume orders is staged parallel. More than 300 exhibitors are expected in Halls 6 ad 9. For the trade fair visitors this means: Even more exhibitors, even more offers and even more potential for new contacts and good deals. As a result of the industry-related product portfolio of the IAW Fair and the short routes between both events, synergies arise which the trade fair visitors should definitely take advantage of.

To make sure their visit runs smoothly and in order to avoid queuing at the entrances, the visitors are recommended to pre-register online free of charge for both trade fairs.

Asia-Pacific Sourcing is open exclusively to trade visitors on 7 and 8 March 2017 from 9:00 a.m. to 6:00 p.m. and on 9 March from 9:00 a.m. to 5:00 p.m. Admission is free for pre-registered trade visitors.

IAW Trade Fair
The International Trade Fair for Retail Promotions and Imports (IAW Fair), which takes place twice a year in Cologne, is Europe's leading order fair for promotional and trend-led products and high-volume orders. Due to the maximum variety it offers, the IAW Fair is the central industry showcase for top German and European buyers. Around 9,000 visitors come to Cologne to order goods for a whole season. Over 300 international exhibitors present promotional products from many different sections at extremely favourable prices on exhibition space spanning 28,000 m². Further information: https://www.iaw-messe.de/trade-fair.aspx

Your contact:

Kathrin Münker
Communications Manager

Koelnmesse GmbH
Messeplatz 1
50679 Cologne
Tel +49 221 821-2528
Fax +49 221 821-3544

Note for editorial offices:
Asia-Pacific Sourcing photos are available in our image database on the Internet at www.asia-pacificsourcing.comin the "Press" section.
Press information is available at: www.asia-pacificsourcing.com/Pressinformation

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